{"product_id":"dark-and-lovely-fade-resist-permanent-hair-colour","title":"Dark \u0026 Lovely Fade Resist Permanent Hair Colour","description":"\u003cp data-section-id=\"81dzue\" data-start=\"0\" data-end=\"54\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"3\" data-end=\"54\"\u003eDark \u0026amp; Lovely Fade Resist Permanent Hair Colour\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"56\" data-end=\"368\"\u003eAchieve rich, vibrant colour with long-lasting shine using \u003cstrong data-start=\"115\" data-end=\"166\"\u003eDark \u0026amp; Lovely Fade Resist Permanent Hair Colour\u003c\/strong\u003e. Specially formulated for textured hair, this nourishing permanent hair colour delivers intense, fade-resistant colour while helping to protect and condition your hair throughout the colouring process.\u003c\/p\u003e\n\u003cp data-start=\"370\" data-end=\"700\"\u003eEnriched with a blend of moisturising ingredients, the formula helps maintain softness, strength, and shine, leaving hair looking healthy and beautifully coloured. Whether you're covering greys, enhancing your natural shade, or trying a bold new look, Dark \u0026amp; Lovely Fade Resist provides even, long-lasting colour from root to tip.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1xvlymn\" data-start=\"702\" data-end=\"723\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"706\" data-end=\"723\"\u003eKey Benefits:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-start=\"725\" data-end=\"1090\"\u003e\n\u003cli data-section-id=\"vx8dd8\" data-start=\"725\" data-end=\"774\"\u003eProvides rich, vibrant, permanent hair colour\u003c\/li\u003e\n\u003cli data-section-id=\"1fsg9u8\" data-start=\"775\" data-end=\"826\"\u003eFade-resistant formula for long-lasting results\u003c\/li\u003e\n\u003cli data-section-id=\"hasu4o\" data-start=\"827\" data-end=\"870\"\u003eHelps deliver up to 100% grey coverage*\u003c\/li\u003e\n\u003cli data-section-id=\"1k2623d\" data-start=\"871\" data-end=\"934\"\u003eEnriched with conditioning ingredients to help nourish hair\u003c\/li\u003e\n\u003cli data-section-id=\"so0xx5\" data-start=\"935\" data-end=\"978\"\u003eLeaves hair soft, shiny, and manageable\u003c\/li\u003e\n\u003cli data-section-id=\"ok5fjo\" data-start=\"979\" data-end=\"1049\"\u003eDesigned specifically for textured, curly, coily, and relaxed hair\u003c\/li\u003e\n\u003cli data-section-id=\"qra42s\" data-start=\"1050\" data-end=\"1090\"\u003eEasy-to-use at-home colouring system\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1092\" data-end=\"1258\"\u003eTransform your look with confidence using \u003cstrong data-start=\"1134\" data-end=\"1185\"\u003eDark \u0026amp; Lovely Fade Resist Permanent Hair Colour\u003c\/strong\u003e, delivering beautiful colour, brilliant shine, and healthy-looking hair.\u003c\/p\u003e\n\u003cul data-start=\"1283\" data-end=\"1648\"\u003e\n\u003cli data-section-id=\"vx8dd8\" data-start=\"1283\" data-end=\"1332\"\u003eProvides rich, vibrant, permanent hair colour\u003c\/li\u003e\n\u003cli data-section-id=\"1fsg9u8\" data-start=\"1333\" data-end=\"1384\"\u003eFade-resistant formula for long-lasting results\u003c\/li\u003e\n\u003cli data-section-id=\"hasu4o\" data-start=\"1385\" data-end=\"1428\"\u003eHelps deliver up to 100% grey coverage*\u003c\/li\u003e\n\u003cli data-section-id=\"1k2623d\" data-start=\"1429\" data-end=\"1492\"\u003eEnriched with conditioning ingredients to help nourish hair\u003c\/li\u003e\n\u003cli data-section-id=\"so0xx5\" data-start=\"1493\" data-end=\"1536\"\u003eLeaves hair soft, shiny, and manageable\u003c\/li\u003e\n\u003cli data-section-id=\"ok5fjo\" data-start=\"1537\" data-end=\"1607\"\u003eDesigned specifically for textured, curly, coily, and relaxed hair\u003c\/li\u003e\n\u003cli data-section-id=\"qra42s\" data-start=\"1608\" data-end=\"1648\"\u003eEasy-to-use at-home colouring system\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1650\" data-end=\"1811\"\u003eEnjoy beautiful, salon-inspired colour at home with \u003cstrong data-start=\"1702\" data-end=\"1753\"\u003eDark \u0026amp; Lovely Fade Resist Permanent Hair Colour\u003c\/strong\u003e, the perfect choice for lasting colour and radiant shine.\u003c\/p\u003e\n\u003cp data-start=\"1650\" data-end=\"1811\"\u003e*Results may vary depending on hair type, condition, and shade selected.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"371 Jet Black","offer_id":57493080605016,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":true},{"title":"372 Natural Black","offer_id":57493080637784,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":true},{"title":"373 Brown Sable","offer_id":57493080670552,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":true},{"title":"374 Rich Auburn","offer_id":57493080703320,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":true},{"title":"376 Red Hot Rhythm","offer_id":57493080736088,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":true},{"title":"377 Sunkissed Brown","offer_id":57493080768856,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0924\/6608\/6232\/files\/New_look_53_3d5ad433-8c65-4209-82bb-79d641cf86bb.png?v=1781182303","url":"https:\/\/britshairandbeauty.co.uk\/products\/dark-and-lovely-fade-resist-permanent-hair-colour","provider":" Brits Hair and Beauty","version":"1.0","type":"link"}