The story of Brits Hair and Beauty begins over four decades ago with Freshfare — a much-loved convenience store that also offered a wide range of cosmetics, haircare, and skincare products. For over 40 years, Freshfare has proudly served its community, becoming a trusted one-stop shop for everyday essentials and beauty needs alike. Families have grown up with us, returning generation after generation for the same quality and care they know and trust.

Building on that legacy, we launched Brits Hair and Beauty in 2014 — a modern evolution of the values that made Freshfare special. Today, we continue to bring our customers a diverse selection of skincare, haircare, hair extensions, and accessories, all handpicked for quality, value, and style.

At Brits Hair and Beauty, our foundation is built on decades of experience, genuine relationships, and the confidence our customers place in us. We’re proud to carry forward a tradition of trust, care, and excellence that began over 40 years ago — and continues to grow today.